1st Franklin Financial
Gainesville
1st Franklin Financial Gainesville
4.1 out of 5.0full starfull starfull starfull starempty star
20 Reviews
Leave a Review
4.1 out of 5.0full starfull starfull starfull starempty star
20 Reviews
Leave a Review
Open Today: 8:30 AM - 5:30 PMOpen Today: 8:30 AM - 5:30 PMOpen Today: 8:30 AM - 1:30 PMOpen Today: 8:30 AM - 5:30 PMOpen Today: 8:30 AM - 5:30 PMClosed Today Closed Today
350 Shallowford Rd
Suite E
Gainesville, GA 30504
US
(770) 534-1741(770) 534-1741
Serving Gainesville since 1989!
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Hours:

Day of the WeekHours
Monday8:30 AM - 5:30 PM
Tuesday8:30 AM - 5:30 PM
Wednesday8:30 AM - 1:30 PM
Thursday8:30 AM - 5:30 PM
Friday8:30 AM - 5:30 PM
SaturdayClosed
SundayClosed
Personal loans at the speed of life.
When you find yourself in need of financial help, we offer personal loans with flexible terms to fit any budget so you can get back to what really matters — living your life.
  • Quick approvals
  • Fixed payments, fixed rates
  • Loans up to $15,000*

Apply Now

Getting the cash you need is fast and easy. We have three ways to apply to make things simple and convenient for you.

Apply via Phone

Talk to one of our loan specialists one on one over the phone to get started.

(833) 689-5626(833) 689-5626

Apply Online

Apply anytime and we’ll start your loan process the next business day.

Apply Now

Apply at Branch

Stop by one of our branches during normal business hours for faster service.

Learn More
If you need immediate assistance, call or visit a branch.
You could have the money you need to get everything back on track the same day.
In some cases, only in a few hours!
Frequently Asked Questions
What documents do I need to apply for a 1st Franklin loan?
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As part of the process, we will need a few documents to secure your loan. You’ll need valid identification, such as driver’s license, social security card or birth certificate, proof of address such as utility or phone bill, voter registration card or mortgage statement, and verifiable income such as paystub, tax return or bank statement.
What loan amounts do you offer?
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1ˢᵗ Franklin Financial offers loans up to $15,000. Our Premier Loans are available up to $10,000. Minimum loan amounts vary by state. State: AL, LA, MS, SC, TN, TX – Minimum Loan Amount: $1,000 State: GA – Minimum Loan Amount: $1,250
Can I qualify for a loan if I have a low credit score?
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If you have a low credit score, we can still help. We make loans to fit just about any budget.
How long does it take to get approved?
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Approvals are done right at the branch, so you can get your money fast. Sometimes in the same day.
How is a 1ˢᵗ Franklin Financial loan different from a payday loan?
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1ˢᵗ Franklin Financial is not a payday lender nor do we offer loans secured against a customer’s next paycheck. We offer customers short and long term installment loans with payment plans that fit each customer’s need.

Recent Reviews

4.1 out of 5.0full starfull starfull starfull starempty star
1 Star
2 Star
3 Star
4 Star
5 Star
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4 out of 5full starfull starfull starfull starempty star
Sep 29, 2021
The customer service I have experienced has been great. The ladies are always willing to explain things if I don't quite understand. Nothing but positivity with this branch.
Michael, L
We are so happy that we could help you. Thank you for trusting us with your financial needs, Michael!
Response from 1st Franklin Financial
1 out of 5full starempty starempty starempty starempty star
Apr 15, 2021
Don't do business with this company again. They have the worst customer service representative.
Carolina H
Hello, Carolina. We work hard to deliver a positive customer experience, but apparently, we fell short. If you would like to further discuss your experience, please contact our Quality Assurance Department at 1-800-700-7943.
Response from 1st Franklin Financial
1 out of 5full starempty starempty starempty starempty star
Apr 15, 2021
I have the entire week trying to resolve a problem and that was impossible, I don't understand how these people were hired for a customer service position. I Will never ever do business with this company again. This has been the worst customer service experience I've ever had in my entire life.
Carmen S
Here at 1st Franklin, we aim to uphold the highest standards in customer service and are very sorry to hear about your experience with our Gainesville office. We would appreciate the opportunity to discuss this review with you. If you would be willing to give us a call at 1-800-700-7943, a representative from our Quality Assurance Department would be happy to speak with you.
Response from 1st Franklin Financial
2 out of 5full starfull starempty starempty starempty star
Dec 5, 2020
Candace needs to be trained in customer service. That place would fall apart without Kim! Thank god for her!
Shelan B
We would like to apologize for your negative experience with our Gainesville staff member. We’d like to hear more about your experience to see if we can make things right. If you wouldn’t mind giving our Quality Assurance Department a call at 1-800-700-7943, we’d love to speak with you.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 9, 2020
Great Staff
Venita P.
Please visit us again. It is our pleasure to serve you.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 7, 2020
Quick and easy service
Shawn R.
We know that you have options and are pleased that you selected us and proud to have served you.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 6, 2020
Very helpful with recommending loan amounts and very promptly getting paper work done.
Nita G.
We recognize our customers are busy and are beyond thankful for their willingness to spend time giving us feedback.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 5, 2020
great service
Joann P.
We are delighted to have had the opportunity to serve you.
Response from 1st Franklin Financial
1 out of 5full starempty starempty starempty starempty star
Mar 5, 2020
Not good
Manuel R.
We hate to see a negative review for our Gainesville office. Please give our Manager a call if you would like to discuss your review.
Response from 1st Franklin Financial
4 out of 5full starfull starfull starfull starempty star
Mar 4, 2020
Great customer service, would like a local bank that cashes loan checks directly besides just one in Gainesville. I pay vendors or workmen in cash and have not written an actual check in many years. It would be helpful to have that link with no fees also.
Rebecca R.
Thank you for your feedback, Rebecca.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 4, 2020
Those are some very nice ladies
Venita P.
Thank you for taking time to share your opinion with others.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 4, 2020
Excellent service and caring staff that treats you like family !!
Sue A.
Our goal is to have everyone walk out of our office with the sense that they are part of our 1st Franklin family.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 4, 2020
Great customer service
Willie T.
We will be sharing your review with the team to encourage them to continue to strive for excellence in customer service.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 4, 2020
Great
Maria G.
We are delighted to have had the opportunity to serve you.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 4, 2020
Great customer service
Consuella H.
Your review serves as a confirmation to all of us, that our efforts in delivering excellent customer service, is paying off.
Response from 1st Franklin Financial
4 out of 5full starfull starfull starfull starempty star
Mar 3, 2020
It’s ok
Candice S.
We appreciate your review, Candice.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 3, 2020
My representative Audriana was excellent! (The only reason I gave a 5, otherwise it would’ve been a 2) Shes Actually the only one that seemed friendly..... not a great first impression especially walking In and all of the employees are looking right at you. Not a welcoming atmosphere at all.
Akeria M.
Thank you for your kind review of our Gainesville staff member! We will share your review with our team to encourage every team member to strive for excellence in customer service.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Mar 3, 2020
Great customer service, very friendly and efficient.
Julie T.
We will always try our best to provide you with the best service possible.
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Sep 4, 2019
Friendly staff that are accommodating to my needs
Christina D.
Thank you for your feedback, Christina!
Response from 1st Franklin Financial
5 out of 5full starfull starfull starfull starfull star
Sep 4, 2019
Great customer service and caring folks ... like family
Sue A.
We know that you have options and we are very happy you chose to do business with us.
Response from 1st Franklin Financial
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